{"id":2541,"date":"2020-04-13T18:55:51","date_gmt":"2020-04-13T16:55:51","guid":{"rendered":"https:\/\/www.kamil.ch\/blog\/?page_id=2541"},"modified":"2023-03-09T20:52:59","modified_gmt":"2023-03-09T19:52:59","slug":"markenentwicklung","status":"publish","type":"page","link":"https:\/\/www.kamil.ch\/blog\/markenentwicklung\/","title":{"rendered":"Markenentwicklung"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Markenentwicklung<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Gesch\u00e4ftspapiere und Branding<\/h3>\n\n\n\n<p>F\u00fcr Ihren Markenerfolg kann ich Sie in den Aspekten des Corporate Designs beraten. Grafische Elemente, Logos, Icons, Piktogramme, typografische Vorgaben, sowie Vorlagen f\u00fcr die Gesch\u00e4ftsausstattung entwickeln, Ihnen ein Schrift-, Bild- und Farbkonzept zusammenstellen oder einen ganzen Styleguide konzipieren.<\/p>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:50px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:50px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:30px\"><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:10px\"><\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Mein Leistungsspektrum<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">1. Beraten und definieren<\/h4>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:10px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:10px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:10px\"><\/div><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Schriften und Typografie<\/li>\n\n\n\n<li>Farben (Prim\u00e4rfarben, Sekund\u00e4rfarben, Farbr\u00e4ume, Assoziationen)<\/li>\n\n\n\n<li>Logo, Icons und Symbole<\/li>\n\n\n\n<li>Bildsprache und Fotoauswahl<\/li>\n\n\n\n<li>Papierwahl und Veredlung<\/li>\n<\/ul>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:20px\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2023\/03\/farbfaecher.jpg\" alt=\"Image of a color fan\" class=\"wp-image-7950\" srcset=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2023\/03\/farbfaecher.jpg 1024w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2023\/03\/farbfaecher-300x200.jpg 300w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2023\/03\/farbfaecher-768x512.jpg 768w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2023\/03\/farbfaecher-930x620.jpg 930w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:10px\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"191\" src=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/09\/icons_beispiel3-1024x191.png\" alt=\"\" class=\"wp-image-7878\" srcset=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/09\/icons_beispiel3-1024x191.png 1024w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/09\/icons_beispiel3-300x56.png 300w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/09\/icons_beispiel3-768x143.png 768w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/09\/icons_beispiel3.png 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:10px\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"3508\" height=\"1973\" src=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/12\/Brand_Guidelines_2022-09-02_v07_Seite_11.png\" alt=\"\" class=\"wp-image-7927\" srcset=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/12\/Brand_Guidelines_2022-09-02_v07_Seite_11.png 3508w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/12\/Brand_Guidelines_2022-09-02_v07_Seite_11-300x169.png 300w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/12\/Brand_Guidelines_2022-09-02_v07_Seite_11-1024x576.png 1024w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/12\/Brand_Guidelines_2022-09-02_v07_Seite_11-768x432.png 768w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/12\/Brand_Guidelines_2022-09-02_v07_Seite_11-1536x864.png 1536w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/12\/Brand_Guidelines_2022-09-02_v07_Seite_11-2048x1152.png 2048w\" sizes=\"auto, (max-width: 3508px) 100vw, 3508px\" \/><\/figure>\n\n\n\n<p style=\"font-size:13px;\">Abbildung: Ausschnitt aus einem Styleguide f\u00fcr einen Gesch\u00e4ftskunden.  Definieren von Prim\u00e4rfarben, Wahl der Schriften, Entwicklung der Gesch\u00e4ftspapiere, Icons und eines Logos in verschiedenen Varianten.<\/p>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:20px\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/FB_IMG_1598436757591.jpg\" alt=\"\" class=\"wp-image-4983\" srcset=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/FB_IMG_1598436757591.jpg 1080w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/FB_IMG_1598436757591-300x300.jpg 300w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/FB_IMG_1598436757591-1024x1024.jpg 1024w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/FB_IMG_1598436757591-150x150.jpg 150w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/FB_IMG_1598436757591-768x768.jpg 768w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:10px\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1101\" height=\"831\" src=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/04\/Ostival-social-media.png\" alt=\"\" class=\"wp-image-7503\" srcset=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/04\/Ostival-social-media.png 1101w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/04\/Ostival-social-media-300x226.png 300w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/04\/Ostival-social-media-1024x773.png 1024w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2022\/04\/Ostival-social-media-768x580.png 768w\" sizes=\"auto, (max-width: 1101px) 100vw, 1101px\" \/><\/figure>\n\n\n\n<p style=\"font-size:13px;\">Abbildung: Social Media-Bildserie f\u00fcr eine Konzertreihe im Auftrag von <a rel=\"noreferrer noopener\" href=\"https:\/\/www.cvjm-ostwerk.de\/\" target=\"_blank\">CVJM-Ostwerk<\/a> entwickelt<\/p>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:20px\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"352\" src=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/mamas-headbands.png\" alt=\"picture example mamas headbands\" class=\"wp-image-4714\" srcset=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/mamas-headbands.png 1600w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/mamas-headbands-300x66.png 300w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/mamas-headbands-1024x225.png 1024w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/mamas-headbands-768x169.png 768w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/mamas-headbands-1536x338.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<p style=\"font-size:13px;\">Abbildung: Schriftzug, Layout &amp; Illustration eines Verkaufsstand-Banners im Auftrag von Mama&#8217;s Headbands<\/p>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:5px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:10px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:25px\"><\/div><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">2. Entwickeln und gestalten<\/h4>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:10px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:10px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:10px\"><\/div><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Print- und digitale Gesch\u00e4ftspapiere<\/li>\n\n\n\n<li>Visitenkarten<\/li>\n\n\n\n<li>Etiketten- und Aufkleberdesign<\/li>\n\n\n\n<li>Flyer, Poster<\/li>\n\n\n\n<li>Beipackzettel<\/li>\n\n\n\n<li>Postkarten-, Bl\u00f6cke- und Versandmappendesign<\/li>\n\n\n\n<li>Moodboards<\/li>\n\n\n\n<li>Men\u00fckarten, Diplome<\/li>\n\n\n\n<li>Banner, Firmenschilder<\/li>\n\n\n\n<li>T\u00fcrh\u00e4nger, Flaschenanh\u00e4nger<\/li>\n\n\n\n<li>T-Shirt-Motive<\/li>\n\n\n\n<li>Werbegeschenke<\/li>\n<\/ul>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:51px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:51px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:30px\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/ostival_facebook_profilbild.png\" alt=\"\" class=\"wp-image-4979\" width=\"360\" height=\"360\" srcset=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/ostival_facebook_profilbild.png 720w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/ostival_facebook_profilbild-300x300.png 300w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/ostival_facebook_profilbild-150x150.png 150w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" \/><\/figure>\n\n\n\n<p style=\"font-size:13px;\">Abbildung: Social Media-Profilbild f\u00fcr <a rel=\"noreferrer noopener\" href=\"https:\/\/www.cvjm-ostwerk.de\/\" target=\"_blank\">CVJM-Ostwerk<\/a><\/p>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:5px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:10px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:25px\"><\/div><\/div>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:5px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:10px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:25px\"><\/div><\/div>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:20px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:20px\"><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1068\" src=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/Visitenkarten-Dummy.jpg\" alt=\"\" class=\"wp-image-4817\" srcset=\"https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/Visitenkarten-Dummy.jpg 1500w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/Visitenkarten-Dummy-300x214.jpg 300w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/Visitenkarten-Dummy-1024x729.jpg 1024w, https:\/\/www.kamil.ch\/blog\/wp-content\/uploads\/2021\/01\/Visitenkarten-Dummy-768x547.jpg 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<div aria-hidden=\"true\" class=\"wp-block-fsb-flexible-spacer fsb-flexible-spacer\"><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--lg\" style=\"height:30px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--md\" style=\"height:30px\"><\/div><div class=\"fsb-flexible-spacer__device fsb-flexible-spacer__device--sm\" style=\"height:30px\"><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Markenentwicklung Gesch\u00e4ftspapiere und Branding F\u00fcr Ihren Markenerfolg kann ich Sie in den Aspekten des Corporate Designs beraten. Grafische Elemente, Logos, Icons, Piktogramme, typografische Vorgaben, sowie Vorlagen f\u00fcr die Gesch\u00e4ftsausstattung entwickeln, &#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-2541","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.kamil.ch\/blog\/wp-json\/wp\/v2\/pages\/2541","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kamil.ch\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.kamil.ch\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.kamil.ch\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kamil.ch\/blog\/wp-json\/wp\/v2\/comments?post=2541"}],"version-history":[{"count":279,"href":"https:\/\/www.kamil.ch\/blog\/wp-json\/wp\/v2\/pages\/2541\/revisions"}],"predecessor-version":[{"id":7953,"href":"https:\/\/www.kamil.ch\/blog\/wp-json\/wp\/v2\/pages\/2541\/revisions\/7953"}],"wp:attachment":[{"href":"https:\/\/www.kamil.ch\/blog\/wp-json\/wp\/v2\/media?parent=2541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}